The first village-style Outlet Centre in Switzerland, located within 60 minutes drive of Zürich, Alpenrhein opened on 26 November 2009. It has 100 store units offering 21,000 sqm in a village street setting 650m long, with 5 restaurants and an enviable position alongside Landquart railway station and the busy A13 highway. It is the gateway to the world-famous Alpine resorts of Davos, Klosters, St Moritz and others.

Bernd Hasse, Managing Director of ING Real Estate Germany says: "Alpenrhein Outlet Village has a magnificent setting amidst one of the world's beautiful resort areas and our development is in keeping with that. It will appeal to the all-year-round international tourist market, as well as the affluent Swiss resident population, so we needed an Operator with similar international Outlet sector expertise. Our market assessment indicated that GVA Grimley's specialist Outlet Services team has the expertise and experience required to provide our local and tourist visitors with a world-class leisure shopping experience."

GVA Outlets Director, Brendon O'Reilly commented: "We're delighted with our first assignment from ING Real Estate in Europe; Alpenrhein is a wonderful Centre. The location, design and build quality are probably the best we have ever encountered in this sector, reflecting the effort and commitment of the Developer's team to create a unique retail offer for perhaps one of the most attractive tourism destinations in Europe.”

He continues: “With nearly 20 million consumers passing alongside annually, by rail and road, this spectacular Village is definitely the Outlet Centre the consumers and brand owners will want to be seen in and with the unique, recently granted, permission to open on Sundays it is somewhere you can visit seven days a week."

The traditional architecture in an authentic Swiss mountain village style provides a picturesque backdrop with flowers on the balconies and shuttered windows, red tiled roofs and decorative feature lighting.

The 21,000 sq m gla will provide 100 outlets with a range of fashion, casual, outdoor, sports, footwear, accessories, lingerie, homeware and gifts from a mix of international and local Swiss, German and Austrian brands. There will also be 1200 parking spaces, 30 coach parking bays, a playground, kindergarten, crèche, tourist office and two storey restaurant with panoramic views along with other food offers including local specialities and delicatessen.

GVA Outlets set out in 2000 to create the only dedicated, independent, pan-European Outlet services business capable of managing, operating and marketing Outlet Centres. In just 9 years they are the largest and most successful in Europe. 

GVA Outlets is part of GVA Grimley Ltd, one of the UK’s leading firms of property consultants operating from 12 offices with 838 fee earners generating a turnover of £149 million. The firm has a combined staff of 1213 providing a full range of property-related services including agency, planning and regeneration, rating, building consultancy, investment, management and valuation consultancy. GVA Grimley also offers specialist advice in areas such as telecoms, education, healthcare, retail, contamination, plant and machinery and the automotive and roadside sectors.

GVA Grimley is a founding member of GVA Worldwide with a global reach throughout Europe, North America and Australasia, with real estate representatives in 90 offices serving 20.countries. For further information about GVA Grimley please visit www.gvagrimley.co.uk

ING Real Estate Development is a leading pan-European developer with a project pipeline of around EUR 9 billion. The company focuses on retail-based mixed-use projects. ING Real Estate Development is a business of ING Group, a global financial institution of Dutch origin offering banking, investments, life insurance, and retirement services to over 85 million private, corporate and institutional clients in more than 40 countries“ (CS della Società GVA).