Global hospitality business events organiser, Bench Events, has launched IDEEA – a series of conferences that will explore and facilitate hotel investment in Central and Eastern Europe (CEE) and Commonwealth of Independent States (CIS).
In 2020, the IDEEA series will run three events in the region. The flagship of these is IDEEA Hotel Investment Forum which will be held on 21-22 May 2020 at the Prague Marriott Hotel and is the main gathering for the entire region.
In addition, IDEEA’s satellite events which are designed to explore local markets will take place in Croatia and Russia. Adria Hotel Forum (AHF) takes place in Zagreb on 18-19 February 2020 and the Russia Hotel & Tourism Investment Conference will run in Moscow on 23 September 2020.
Marina Franolic, Managing Director for Central and Eastern Europe at Bench Events said, “Tourists now give as much consideration to destinations in the CEE and CIS region as they would to other popular hubs like USA, Italy, Spain, UK, Germany, Italy and France. 11.9% RevPAR growth in 2018 across the region – outstripping the strong Europe average of 5.2%. STR has reported an 11.9% RevPAR growth in 2018 across the region – outstripping the strong Europe average of 5.2%. IDEEA is designed to help capitalise on the region’s fantastic opportunity – gathering key hotel owners, investors and operators of the region under one roof to facilitate networking along, thought leadership and knowledge-exchange.”
The CIS and CEE region’s hospitality investment climate remains fragmented, according to Bench Events, IDEEA is being introduced as a platform to help bridge some of the regional gaps and create discussions of local and regional interest while featuring international speakers to deliver a global outlook on current trends. The series of events feature workshops designed to educate attendees on local markets and discuss their potential.
Jonathan Worsley, Chairman of Bench Events stated, “We are excited to be back in Europe with IDEEA, the vision is a powerful series of hotel investment events driven by the hard work and commitment of our now expanded team – and designed to facilitate deals within this exciting region. I look forward to seeing new and familiar faces as we continue our commitment to create an impact for all participating attendees and economies we cater to.”
For more information on the IDEEA Hotel Investment Forum 2020, visit www.ideea-forum.com
Source : Company