“ Travel retail” : Collezione Automobili Lamborghini al debutto nell’ aeroporto di Abu Dhabi

In the House of the Raging Bull’s 50th anniversary year, Collezione Automobili Lamborghini made

its debut in the world of travel retail on Sunday 6 October, inaugurating its first
location in Abu Dhabi International Airport, in the Terminal 1 shopping area.
This exclusive 40-square meter space houses men’s, women’s and children’s
clothing and accessories from Collezione Automobili Lamborghini, as well as
the Murciélago LP-640 from the Lamborghini Museum in Sant’Agata
Bolognese, Italy.
The brand’s distinctive characteristics — exclusive, uncompromising, and
Italian — are reflected both in the collection’s products and in the design of
this concept store, which will be open 24/7/365 to offer passengers in transit
the opportunity to experience the world of Lamborghini.
The opening of this store, in association with YMA General Trading LLC,
represents a first step in the brand’s distribution through travel retail, a
sector which has been increasing in importance and continues to expand. Two
further openings will follow shortly, in the brand-new A380 hub at Emirates
Terminal 3 in Dubai Airport.
Automobili Lamborghini S.p.A.
Founded in 1963, Automobili Lamborghini is headquartered in Sant’Agata Bolognese,
The Lamborghini Squadra Corse, presented at the recent
Frankfurt motor show, is dedicated to the new Squadra Corse motorsports
department. It is the most high-performance street-legal Gallardo ever produced and
celebrates the most successful model in the history of Lamborghini. With the
introduction of the Aventador LP 700-4 Roadster in 2013, joining the coupé
presented in 2011, Lamborghini established yet another landmark in an uninterrupted
series of extraordinary, exclusive super sports cars that include the 350 GT, Miura,
Espada, Countach, Diablo, Murciélago, and limited series like the Reventón, Sesto
Elemento, Aventador J and Veneno. The Veneno, created to celebrate 50 years of
Lamborghini in 2013, was produced in only three units and sold at the record price of
3 Million euro.
Source : Company